About Once Upon A Child® Franchising
Helping Growing Families Across North America
Once Upon A Child has proven to be one of Winmark®'s most successful retail resale brands. In communities all across the U.S. and Canada, our Once Upon A Child franchisees occupy a critical role: providing affordable, safe, high-quality infant and children's apparel and accessories for budget-conscious parents and families. Our unique space in the marketplace has proven so powerful that Once Upon A Child has been able to rapidly expand and outnumber our competition more than three-to-one in number of locations.
Are you interested in learning more about Once Upon A Child and what you can do to seize this exciting franchise opportunity? Contact our dedicated team at (866) 595-0053 today!
Why Once Upon A Child Succeeds
Winmark has been franchising the Once Upon A Child brand for more than two decades and, over that time, refined the brand and its approach to serving its franchisees and customers. What we've learned in that process is that families from an array of different communities really respond to what the brand offers and its commitment to offering a high-quality retail experience.
Just some of the reasons customers continue to choose Once Upon A Child:
- We pay cash on the spot to our customers for their gently used items.
- We price our gently used items at discounts up to 70% to 90% off.
- We provide greater savings for customers who buy and sell at our stores.
- We buy all seasons, all day, every day with no appointment necessary.
- We work with franchisees who are passionate about helping children and their families in their communities.
- We offer a clean, inviting, and vibrant retail resale experience.
- We check recalls on all toys and equipment, providing a safe, fun, and reliable experience.
Our approach to Once Upon A Child has not only led to a track record of industry recognition in Entrepreneur Magazine’s Franchise 500, but also remarkable marketplace success. In 2022, the average sales volume at our Once Upon A Child locations was $1,172,636, with our top 25% of stores averaging $1,859,726.*
Invest in an Award-winning Clothing Franchise
Top Ranked Kid’s Franchise Investment
- Entrepreneur Magazine Franchise 500 — #1 in Category (2010-2024)
- 400+ Store Locations Throughout North America
What Sets Us Apart
Explore why Once Upon A Child is one of the top choices for resale franchise opportunities. Learn about our industry-leading brand, proven track record, and commitment to sustainability.
