4 Reasons to Franchise with Winmark

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Winmark - the Resale Company® has been helping individuals achieve their entrepreneurial dreams for over 35 years. Franchising with us presents an exceptional opportunity for budding entrepreneurs seeking to start their first or next business. Here are four reasons to franchise with us:

1. Our Proven Model

With over 35 years of experience and extensive industry knowledge, we have a comprehensive understanding of the resale industry. Our proven buy-and-sell model offers cash on the spot for customers’ gently used clothing, providing an essential resource in communities while creating a win-win for both our customers and franchisees.

When sellers enter the store, it's also easy to turn them into buyers once they have sold something, as they are more inclined to shop for a new item while they’re in the store. This developed method helps new franchisees grow their business. The success of this model is evident through our track record, with over 1,300 franchises operating in North America.

2. Comprehensive Community and Network Support

We empower our franchisees by equipping them with the necessary tools and knowledge to establish their businesses. We provide over 65 hours of combined classroom and in-store training, including business planning, employee management, retail store merchandising, marketing, and more.

Our commitment to franchisee success extends beyond initial training. In fact, Winmark is committed to helping entrepreneurs throughout their business journeys. We offer ongoing support through comprehensive training programs covering marketing strategies, personnel management, and daily operations. This continuous guidance ensures our franchisees have the resources to adapt and grow their businesses.

We foster a supportive internal environment for our franchisees, too. Yearly conferences and regional meetings provide platforms for franchisees across our five resale brands to connect with their peers, share experiences, and learn from one another. These gatherings feature educational workshops and trade shows designed to inspire and equip our partners with practical knowledge to enhance their store operations. When you choose to franchise with Winmark, you join a community where everyone wants to help and see you succeed.

3. Commitment to Sustainability

Sustainable shopping practices are not only the right thing to do but also the smart thing to do. Over 78% of US consumers say a sustainable lifestyle is important to them. As more shoppers align with this and care more about the environmental impacts of their shopping, they are looking for brands that match these values and are committed to reducing waste.

Since 1988, Winmark's mission has been to encourage consumers to extend the life spans of their clothing, toys, sports equipment, and musical instruments, thereby reducing their environmental footprint. Our stores offer a convenient, local place to purchase high-quality, gently-used items at value-driven prices, promoting recycling practices and conserving natural resources.

By reusing items, Winmark stores help reduce water consumption and limit greenhouse gas emissions, supporting a more sustainable circular economy. As a result of our commitment, our brands have recycled over 1.8 billion items across the United States and Canada since 2010. Franchising with us means embarking on a rewarding business journey that can help you support your local community through a commitment to sustainability.

4. Our Diverse Brand Portfolio

Winmark's diverse brand portfolio offers a wide range of high-quality, gently-used goods catering to various demographics and interests. Each brand provides remarkable discounts and promotes sustainability by reusing goods, making them both affordable and eco-friendly. With a focus on offering the latest styles and a history of helping shoppers, families, and communities find accessible items, our brands all provide excellent value while supporting environmentally conscious practices.

  • Plato's Closet®: Catering to the teen to twenty-something demographic, Plato's Closet offers the latest styles at remarkable discounts, encouraging a continuous exchange of fashion.

  • Once Upon A Child®: The largest reseller of children's goods in North America, providing high-quality, gently-used children's apparel and toys at family-friendly prices.

  • Style Encore®: Serving both men and women with the latest styles in gently used casual and business apparel.

  • Play It Again Sports®: Offering new and used sports and fitness equipment for all athletes, promoting sustainability through the reuse of gear.

  • Music Go Round®: The world's largest retailer of used musical instruments and gear, catering to musicians of all ages and skill levels.

Franchising with Winmark offers a blend of value, entrepreneurial support, sustainability, and community integration. Our proven franchise model, commitment to sustainability, and comprehensive support system provide a solid foundation for success. By leveraging these varied brand portfolios, franchisees can tap into a market that values eco-friendly practices and quality resale options.

Are you ready to turn your entrepreneurial dreams into a reality? Visit our website to learn more about our franchise opportunities and explore the potential of partnering with us.

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