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About Us

Our Mission Is to Provide Resale for Everyone®

Winmark® has perfected the "ultra-high-value" retailing niche, which combines selling high-quality secondhand goods alongside brand new merchandise in a traditional retail format. We've extended that approach to each of our five brands - Plato’s Closet®, Once Upon A Child®, Play It Again Sports®, Style Encore®, and Music Go Round® - and currently have over 1,300 locations in North America. We far exceed our competitors by number of stores and outperform them on average sales volume with a superior business model, stronger brand name, and comprehensive support. We have developed fruitful, long-term relationships with third party vendors that provide everything from business insurance to fixtures, supplies, and credit card processing to help our franchisees maximize their bottom lines as well as their top lines.


When it comes to creating partnerships with our franchisees, we believe in a 100% franchised system. That means that there are no corporate stores, so all of our time, effort, and resources are focused on providing our franchisees with what they need to ensure they are in the best position to succeed. To learn more about our approach to franchise partnerships, visit our Why Winmark? page.

Want to learn more about our Winmark resale retail brands? Call our friendly, knowledgeable team at (866) 595-0053 today or fill out our contact form.

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Investment Information

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FAQs
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Our Accolades

Our growing number of franchise locations and long history of success speaks to our unparalleled approach to franchising, but we've also been recognized by the industry as well. Over the years, we've accumulated some of the highest honors from both prestigious organizations and trusted industry publications.

We have been recognized for/in:

  • Forbes Magazine Best Small Companies
  • Forbes Magazine Top Investment Opportunity
  • Entrepreneur Magazine – Franchise 500 #1 Ranking
  • Named Top 200+ Franchise Systems in Franchise Times
  • International Franchise Association Member
  • Canadian Franchise Association Member
  • NAMM Top Retailer in the music industry
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  • Plato's Closet logo

    Plato’s Closet is a leader in the twenty-somethings and teen apparel franchise industry. We set the standard for resale franchise opportunities in many communities nationwide. Learn more about the benefits of franchising with Plato’s Closet below!

    Revenue Information:

    • Top Quartile Average Gross Sales $1,999,194 (2023)*
    • Average Gross Sales: $1,300,065 (2023)*
    • Average Gross Profit: $821,845 (2023)*
    • 500+ Stores in North America & Canada

    Investment Range:

    $287,300 to $417,300

    Plato's Closet
  • Once Upon A Child logo

    Join the number one children's resale franchise with Once Upon A Child. We've raised the bar, setting the standard for resale franchises nationwide. Discover how franchising with us can pave the way for a prosperous future.

    Revenue Information:

    • Top Quartile Average Gross Sales $1,989,203 (2023)*
    • Average Gross Sales: $1,248,773 (2023)*
    • Average Gross Profit: $833,058 (2023)*
    • 400+ Stores in North America & Canada

    Investment Range:

    $287,800 to $420,800.

    Once Upon A Child
  • Play It Again Sports logo

    As a leader in the sporting goods resale industry, we have established ourselves as the gold standard for franchising. From hockey sticks to golf clubs, we offer quality products to communities across the nation. Discover the exciting benefits of owning a Play It Again Sports franchise.

    Revenue Information:

    • Top Quartile Average Gross Sales $2,072,645 (2023)*
    • Average Gross Sales: $1,186,546 (2023)*
    • Average Gross Profit: $629,692 (2023)*
    • 280+ Stores in North America & Canada

    Investment Range:

    $314,300 to $420,800

    Play It Again Sports
  • Style Encore logo

    Interested in joining a powerhouse franchise in the women's and men’s resale industry? Look no further than Style Encore. As industry trailblazers, we've raised the bar for franchise opportunities across the nation. And now, we invite you to discover the endless benefits of franchising with us.

    Revenue Information:

    • Top Quartile Average Gross Sales: $1,515,801 (2023)*
    • Average Gross Sales: $884,938 (2023)*
    • Top Quartile Profit: $881,154 (2023)*
    • 65+ Stores in North America & Canada

    Investment Range:

    $274,800 to $415,300

    Style Encore
  • Music Go Round logo

    Looking to join a winning franchise? Look no further than Music Go Round! Our musical instrument franchise sets the gold standard, providing communities across the country with access to high-quality instruments and gear. Discover the many benefits of franchising with us.

    Revenue Information:

    • Top Quartile Average Gross Sales: $2,452,149 (2023)*
    • Average Gross Sales: $1,322,547 (2023)*
    • Average Gross Profit: $637,710 (2023)*
    • 35+ Stores in North America & Canada

    Investment Range: $309,300 to $394,800

    Music Go Round
  • Plato's Closet logo

    Plato’s Closet is a leader in the twenty-somethings and teen apparel franchise industry. We set the standard for resale franchise opportunities in many communities nationwide. Learn more about the benefits of franchising with Plato’s Closet below!

    Revenue Information:

    • Top Quartile Average Gross Sales $1,999,194 (2023)*
    • Average Gross Sales: $1,300,065 (2023)*
    • Average Gross Profit: $821,845 (2023)*
    • 500+ Stores in North America & Canada

    Investment Range:

    $287,300 to $417,300

    Plato's Closet
  • Once Upon A Child logo

    Join the number one children's resale franchise with Once Upon A Child. We've raised the bar, setting the standard for resale franchises nationwide. Discover how franchising with us can pave the way for a prosperous future.

    Revenue Information:

    • Top Quartile Average Gross Sales $1,989,203 (2023)*
    • Average Gross Sales: $1,248,773 (2023)*
    • Average Gross Profit: $833,058 (2023)*
    • 400+ Stores in North America & Canada

    Investment Range:

    $287,800 to $420,800.

    Once Upon A Child
  • Play It Again Sports logo

    As a leader in the sporting goods resale industry, we have established ourselves as the gold standard for franchising. From hockey sticks to golf clubs, we offer quality products to communities across the nation. Discover the exciting benefits of owning a Play It Again Sports franchise.

    Revenue Information:

    • Top Quartile Average Gross Sales $2,072,645 (2023)*
    • Average Gross Sales: $1,186,546 (2023)*
    • Average Gross Profit: $629,692 (2023)*
    • 280+ Stores in North America & Canada

    Investment Range:

    $314,300 to $420,800

    Play It Again Sports
  • Style Encore logo

    Interested in joining a powerhouse franchise in the women's and men’s resale industry? Look no further than Style Encore. As industry trailblazers, we've raised the bar for franchise opportunities across the nation. And now, we invite you to discover the endless benefits of franchising with us.

    Revenue Information:

    • Top Quartile Average Gross Sales: $1,515,801 (2023)*
    • Average Gross Sales: $884,938 (2023)*
    • Top Quartile Profit: $881,154 (2023)*
    • 65+ Stores in North America & Canada

    Investment Range:

    $274,800 to $415,300

    Style Encore
  • Music Go Round logo

    Looking to join a winning franchise? Look no further than Music Go Round! Our musical instrument franchise sets the gold standard, providing communities across the country with access to high-quality instruments and gear. Discover the many benefits of franchising with us.

    Revenue Information:

    • Top Quartile Average Gross Sales: $2,452,149 (2023)*
    • Average Gross Sales: $1,322,547 (2023)*
    • Average Gross Profit: $637,710 (2023)*
    • 35+ Stores in North America & Canada

    Investment Range: $309,300 to $394,800

    Music Go Round

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